Salesforce.com Analysis

Make sure there are page numbers in a header or footer. Single space your document. When you answer, use quotes sparingly. Don’t just cut and paste from the website. Provide sources (specific webpages) for your answers.

Salesforce.com is one of the top CRM automation software companies today. Read through the company’s website and watch some of the demo videos. Also read the COVID-19 Response Playbook (attached). Answer the following questions.

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What is Salesforce 360?

What is Salesforce Care?

What is work.com? Describe it based on Salesforce’s website, but also find an external article about this tool for businesses to expand upon.

Previously you read Kroger’s Blueprint for Business. Now read the COVID-19 Response Playbook from Salesforce. How does Salesforce approach helping businesses with their Playbook versus Kroger’s Blueprint? What is different and why do you think they are different?

What is the V2MOM approach and why is it important?

What are three take-aways you get from the Playbook – what stands out to you as being most interesting and most important for a business leader reading it?

Salesforce just partnered with NYC to build a contract tracing program. Find an article that describes what this is about and summarize it.

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